El Salvador
Published: 02 September, 2004
Mauricio Samayoa Rivas
Banco Cuscatlan
The bank gained a competitive edge in the region through its strategic merger with Panabank in Panama and the acquisition of Lloyds TSB in Central America along with AFP Confía pension fund administrator in El Salvador.
Cash Control, a portfolio of internet cash management services, has been aggressively promoted to corporate clients. This portfolio incorporates innovative internet-based products for corporates that perform real-time operations.
As a member of the largest financial conglomerate in Central America, Banco Cuscatlan’s expertise is supported by well-known international shareholders providing professional and capital backing.
The bank’s international brand name recognition in the securities market is confirmed by the renewal for the third consecutive year of its $140m commercial paper programme and three international securitisations used to finance local and regional operations.
“The attributes that make Cuscatlan the best bank in El Salvador in 2004 are strategic global vision, a sense of opportunity, a focus on long-term growth, a high level of professionalism and – no less important – technological innovation, financial creativity and absolute transparency,” says CEO Mauricio Samayoa Rivas.
“All of these have contributed significantly in our brand to achieving a high level of recognition in the most important financial circles.”
