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InterviewsJanuary 19 2023

Practical banking innovation

The head of digital, innovation and design at RBS International talks to Liz Lumley about fintech partnerships, Generation Z and the magic of working for a bank. 
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Practical banking innovation Jamie Broadbent

Those involved in innovation tend to be enthralled by the new and shiny. Quick, agile institutions are young and spearheaded by founders armed with disruptive business models and even more disruptive technology. However Jamie Broadbent, head of digital, innovation and design at RBS International (RBSI), feels “there is something kind of magical about working for an institution that’s 300 years old … and is still here”.

Based in Jersey in the Channel Islands, RBSI is the offshore commercial banking arm of NatWest Group. The bank is currently reimagining itself as a relationship bank for the digital world. Mr Broadbent says this is not about taking everything the bank offers and making it digital, but more around “understanding how the world is changing, how people’s behaviours are changing and then slotting the bank into that”.

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Liz Lumley is deputy editor at The Banker. She is a global specialist commentator on global financial technology or ‘fintech’. She has spent over 20 years working in the financial technology space, most recently as director at VC Innovations and architect of the Fintech Talents Festival, managing director at Startupbootcamp FinTech London and an editor at financial services and technology newswire, Finextra. She was named Journalist of the Year for Technology and Digital Finance at State Street’s UK Press Awards for 2022.
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