In The Banker’s Fresh Perspectives video, we discuss how customer engagement has changed, how banks can use open banking to strengthen trust, and the art of balancing digital delivery and human touch.

The massive shift to digital banking products and services during the Covid-19 pandemic has had a significant impact on the customer relationship, eroding some of the trust banks’ have worked hard to build.

The Banker Fresh Perspectives is sponsored by Avanade but independently edited.

In discussion:

  • Connecting with customers
  • Employee experience
  • Best practice in client engagement

In conversation with:

Joy Macknight, editor, The Banker
Nic Merriman, financial services advisory lead, Europe, Avanade


Service tailored just for your industry
Microsoft Cloud for Financial Services has been designed with customers at the centre. Providing a complete customer view, faster onboarding, greater collaboration and learning from each interaction, it gives banks new, industry-specific capabilities to help customers grow their business and provide advice on key financial decisions.

Watch these videos by Avanade to find out more:


All fields are mandatory

The Banker is a service from the Financial Times. The Financial Times Ltd takes your privacy seriously.

Choose how you want us to contact you.

Invites and Offers from The Banker

Receive exclusive personalised event invitations, carefully curated offers and promotions from The Banker

For more information about how we use your data, please refer to our privacy and cookie policies.

Terms and conditions

Stay ahead with unrivalled banking intelligence

  • Gain deep insight from coverage of key global markets
  • See trends, analysis, and comment from financial leaders and policymakers
  • Access the world-renowned Top 1000 World Banks analysis and commentary

Register today: get free views each month of the latest headlines and trends as well as our e-newsletters.

Find out more about our digital and print subscription options, contact our team on: +44(0)20 7873 4240 or email:

Request a demonstration to The Banker Database

Join our community

The Banker on Twitter