European retail banks were facing numerous challenges before the coronavirus pandemic hit and are under even more pressure now. They will need to embrace change if they are to survive.
In The Banker’s Masterclass video series, we discuss how it is possible to blend the digital and physical worlds to best serve customers, and how banks can adapt to changing customer behaviour.
The Banker Masterclass is sponsored by CaixaBank but independently edited.
In discussion:
A ‘phigital’ world: Gonzalo Gortázar, CEO of CaixaBank, speaks about how its continual investments in digital transformation has helped the bank to innovate during the Covid-19 pandemic, as well as how customers will benefit from the recently announced Bankia merger.
Investments in digitisation: Mariona Vicens, head of innovation and digital transformation, CaixaBank, speaks about how the bank has changed its digital transformation strategy during the Covid-19 pandemic, and where the application of artificial intelligence and machine learning is making the biggest impact in banking.
Disruptive models: Benjamí Puigdevall, CEO of imagin, CaixaBank’s mobile-only bank, speaks about how Generation Z’s behaviours have changed during the pandemic, imagin’s response and the role banks can play in closing the digital divide in society.
Tech response to Covid-19: Pere Nebot, CaixaBank’s chief information officer, speaks about how the bank leveraged technology and its big technology partners in response to the Covid-19 pandemic and the shift to working from home.
In conversation with:
- Joy Macknight, managing editor, The Banker
- Gonzalo Gortázar, CEO, CaixaBank
- Mariona Vicens, Head of Innovation and Digital Transformation, CaixaBank
- Benjamí Puigdevall, CEO, imagin
- Pere Nebot, Chief Information Officer, CaixaBank
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