Tinkoff Bank positions itself as an online financial ecosystem, providing a single platform for customers to access a comprehensive set of financial and lifestyle products and services that bring more value together than if used separately.
“A customer can enter the ecosystem through any product and easily find the next product they may need, or we can put the right product in front of the right person at the right time,” says Neri Tollardo, director of strategy at Russia’s Tinkoff Group.