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Western EuropeMay 6 2007

Branching out

With rising demand from the underbanked ‘new’ European states, there are great opportunities for Greek banks intent on expansion.
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Greek banks plan to open more than 300 new branches outside the country this year in a drive to capture a bigger market share in south-east Europe.

The accelerating pace of expansion reflects increasing demand for loans in the ‘new’ Europe, underpinned by high economic growth rates, strong inflows of foreign investment and falling unemployment. And EU accession for Bulgaria and Romania at the start of this year has given the business climate a further boost.

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