At this year’s trade shows, there is an upbeat feeling in the air: contactless technology has well and truly arrived. With a winning business proposition for every stakeholder, it is only a matter of time before people start talking about which contactless card they use rather than when contactless technology will be in the mass market. Or is it?
The business case for contactless payments is powerful: ‘faster throughput’, ‘an opportunity to market yourself on innovation’, ‘a win-win situation’ are all phrases used with remarkable regularity, and not just by the banks and technology companies.