Innovation breeds satisfaction
Trusted relationships are the cornerstone of banking services. Customer needs for specialised financial advice, tailored credit and widespread collection points are boosting the role of bank branches. The younger generation, however, has grown up with electronic devices at their fingertips, and their dynamic lifestyles demand real-time, anywhere access. Therefore, remote distribution channels (for example, the internet, call centres and new generations of wireless services) are extending the more traditional banking services capabilities.