Retail banks will undergo many changes by 2015, but how will they change and why? What strategies will banks focus on and what customers and what products will be targeted? In addition, what will be the IT priorities in delivering both customer satisfaction and shareholder value? In short, how can banks position themselves to be market leaders by 2015 and what will be the software requirements needed?
The Banker, in association with technology provider SAP, conducted a detailed survey of retail banks worldwide and the 115 responses from chief executives, heads of retail banking and senior IT decision makers spread across the globe (Europe, Middle East and Africa 64%, Americas 20% and Asia 16%) represents a critical assessment of what banks could look like in 2015.
