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Investment bankingDecember 2 2003

The roadshow must go on, says BRI

The JW Marriott Hotel in Jakarta may not be the obvious place to stagea roadshow: only weeks before, a car bomb exploded nearby, killing 14people, injuring 150 and destroying the lobby. But that was thelocation chosen by Bank Rakyat Indonesia to spread the message aboutits recent IPO when 40.5% of the state-owned bank was floated on theJakarta Stock Exchange.
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The Marriott option was the personal choice of BRI’s award-winning CEO

Pak Rudjito, who admits he got a substantial discount on the hotel’s

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