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Country reportsJuly 5 2010

Are you being served?

Marcus Sehr, head of wholesale solutions and business development, Cash Management Financial Institutions, Deutsche BankWith a combination of economic shocks and regulatory initiatives confronting the cash management landscape at an ever-increasing rate, client-focused innovation is the only way to ensure success, says Marcus Sehr, head of wholesale solutions and business development, Cash Management Financial Institutions at Deutsche Bank.
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Are you being served?

The past few years have been a turbulent time for banking, the financial markets and the broader global economy. Of course, the financial crisis of 2008-09 brought unprecedented difficulties for many financial institutions. Alongside some high-profile failures - Bear Stearns and Lehman Brothers being the most notable - many other banks were forced to take government support in the form of taxpayer money and some only just avoided meeting the same fate.

However, despite the travails of these institutions, others emerged from the crisis well placed. Indeed, some institutions that managed to avoid government support - such as Deutsche Bank - preserved their reputations for stability and maintained their programmes of investment throughout the crisis. Such organisations will have seen enquiries from potential clients rise in response to flights to quality and stability during the crisis.

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