Top 500 Banking Brands 2016

Market and currency volatility have shaken up The Banker’s Top 500 Banking Brand rankings. However, the main story of 2016 is the speed at which Chinese banking brands are gaining ground on their US counterparts. Joy Macknight reports.

by Joy Macknight

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While the growing strength of Chinese brands has been a noteworthy trend for many years, 2016 marks a qualitative breakthrough with a number of the country’s banks consolidating their positions at the top of the rankings.

The US remained in overall first place in the country table, with an aggregate banking brand value of almost $225bn. However, China’s brand value grew by 42% to $206.9bn, putting it within reach of overtaking the US.

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Joy Macknight

Joy Macknight is the editor of The Banker. She joined the publication in 2015 as transaction banking and technology editor. Previously, she was features editor at Profit & Loss, editorial director at Treasury Today and editor at gtnews. She also worked as a staff writer on Banking Technology and IBM Computer Today, as well as a freelancer on Computer Weekly. She has a BSc from the University of Victoria, Canada.