The change culture embedded in Santander Group’s philosophy as a challenger bank makes Mariano Belinky’s job as managing partner of Santander’s $100m venture capitalist fund much easier. The group is focused on developing products and testing new ideas to capture greater market share and increase client penetration, rather than defending territory.
“A cultural appetite to try new things is part of Santander’s DNA,” he says. “It starts at the most senior level of the institution and allows us to push for change with much less friction than in other organisations.”